Dating site for young professionals
Guys pay for a spark, which is one message to a girl he is interested in.Girls pay per month to use Sparkology and can send messages without paying any extra fees.The business model might seem discriminatory, but Alex Furmansky, the founder of the site, stands behind his site that he says is successfully making matches.He was inspired to start the website back in college, when he noticed the loudest most obnoxious guy at the bar always attracted the most attention and got all of the girls.The company even teaches its male users about courtship, manners and how to be classy.Back in November, Sparkology invited 50 of its guy members to an event where they received fashion advice and learn about fine scotch."If you're looking for more than just a quick lay, and you're not loud, it's hard to find a partner," said the University of Pennsylvania graduate.Before launching, Sparkology held focus groups to ask young professionals what's wrong with the current online dating sphere and also asked what users want from a dating site.
Many of the men already on the site studied law, medicine or business.
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"I'm running Sparkology with a high standard of ethics.
It might hurt our growth in the early days, but maintaining a brand of trust will be worth it." Sparkology launched in October 2011 aiming to bring courtship to online dating.